• the request 🔧

    Laywine’s came to us ready to sharpen their Klaviyo strategy. Their goal for 2025: fine-tune email performance, launch SMS, and develop a retention system that's built to last.

  • the roadmap 🗺️

    We drew up a new Klaviyo experience with elevated campaign strategy, expanded automations, elegant redesigns, intelligent lead capture, and thoughtful SMS touchpoints.

  • the results 🏁

    Once the ink had dried, Laywine’s unlocked 345% Klaviyo revenue growth, 1.5× email list growth, and 209× ROI on SMS – all in just 12 months.

Account Optimization

crafted stroke by stroke

345% YoY Klaviyo growth didn't come from one bold stroke – it was the result of careful craftmanship.

Refined campaign strategy, refreshed design, expanded flows, stronger lead capture, loyalty moments, and a monthly newsletter all worked together to compound results over time.

SMS

starting from scratch to 209x ROI

Laywine’s didn’t have an SMS program – so we built one the right way.

Strategic list growth first. Smart automations next. Campaigns layered in intentionally. All with the goal of turning SMS into a scalable, sustainable revenue channel over time.

list growth

stationery, not stationary

After nearly 40 years in business, Laywine’s still found room to grow – experiencing 1.5× email list growth in under a year.

The strategy: expand their list the right way, using conversion-optimized lead capture and smart, targeted campaigns that re-engaged existing contacts while bringing in new ones.

want results like this?

Let’s shift your marketing strategy into high gear – book a call with us today!